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Branded creates and produces live media that matters, connecting businesses, brands, celebrities and fans through large and small scale events including the YouTube FanFest global tour, It’s A Girl Thing and the “Matters” B2B festivals covering music, sports, gaming, digital and marketing.

Specialising in the media, entertainment and sports industries in Asia Branded was founded in 2002 and has been recognised as a “Top 10 Event Marketing Agency” by Marketing Magazine and is a two-time winner of the prestigious Singapore Experience Best Trade Event of the Year award.

Branded excels in the conceptualisation, programming, organisation, and production of dynamic conferences, live music festivals, educational academies, and fan events in Asia. Branded is an independent company staffed by passionate multi-cultural, multi-lingual and multi-talented individuals with offices in Hong Kong and Singapore and affiliations reaching all corners of the world.

Music Matters Live returns for its eighth edition in Singapore. The event kicks off at the iconic Fountain Square at Clarke Quay on Sep 7-8, and runs through until Sep 12 at participating venues in Clarke Quay and at Timbre Music outlets. Music Matters Live 2018 will once again showcase some of the brightest and most promising bands and artists from the APAC region and beyond. Get ready to discover the sounds of tomorrow, with more than 30 artists, from 14 countries, over 5 nights of free music.

Vision

Since 2007, Music Matters Live has pioneered the independent festival scene in Asia to create business and cultural music connections with the rest of the world. Our vision is to be the gateway for emerging, dynamic, local and international artists looking to break into Asia, and perform to new fans.

Uniquely for Singapore, every year Music Matters Live plays alongside the All That Matters conference covering the latest global topics and trends in the Music, Sports, Online Entertainment, Gaming and Marketing industries. This gives our festival acts the opportunity to perform live in front of key global entertainment industry influencers and executives, our delegates & fans across 5 nights of music entertainment.

Be sure to follow us for more updates coming soon.

2018 Partners

For sponsorship enquiries please contact scott@branded.asia

Presented by

Official Venue

Official Venue Partners

Sponsors

Official Media Partners

Supporters

Official Production Partners

Crew

  • Festival Director, Music Matters Live

    Regional Talent Manager, YouTube FanFest

    Sammy Shirra-Moore

    Sammy Shirra-MooreFestival Director, Music Matters LiveRegional Talent Manager, YouTube FanFest

    What they call me

    Mamfa.

    Job description

    I work with an awesome team to put on multiple crazy nights of new music.

    What I really do

    The above and then some.

    What I am known for

    Anything Artist Relations / Festival Relations. Who needs coffee? I’ll buy

     

     

  • Head of Production

    Branded

    Roxy Yuen

    Roxy YuenHead of ProductionBranded

    What they call me

    Rox

    Job description

    Support in event production elements

    What I really do

    EVERYTHING

    What I am known for

    The girl with crazy hair colour

    Contact me for

    Event Production

  • Co-Founder & CEO

    Branded

    Jasper Donat

    Jasper DonatCo-Founder & CEOBranded

    What they call me

    They don’t.

    Job description

    Setting corporate strategy and steering the ship.

    What I really do

    Coordinate maternity leave.

    Favourite saying

    "No one looks back on their life and remembers the nights they had plenty of sleep".

  • COO | MD

    Branded | All That Matters Pte. Ltd.

    Emma Louise Fung

    Emma Louise FungCOO | MDBranded | All That Matters Pte. Ltd.

    What they call me:
    Em, ELF.

    Job description:
    Phone switchboard, agony aunt, corporate diplomat, secretary, fixer, purse strings, backstop & sometimes COO.

    What I really do:
    Lead the Singapore Brandenistas, HR, Operations & Finance, our YouTube FanFest Global Partnership & try to keep Jasper in check.

    Watch out for:
    My close protection agent, Agatha.

  • Commercial Director

    Branded

    Scott Munro

    Scott MunroCommercial DirectorBranded

    Contact me for

    Sponsorship opportunities.

  • Project & Operations Manager

    Branded

    Suki Ho

    Suki HoProject & Operations ManagerBranded

    What they call me

    Suks.

    Job description

    Anything other than sales.

    What I really do

    Anything Jasper doesn’t want to do.

    What I am known for

    The longest service staff and a new mommy at Branded.

    Contact me for

    Send resume.

     

     

  • Head of Operations, Branded

    Project Manager, YouTube FanFest

    Natalie Stenhouse-Stewart

    Natalie Stenhouse-StewartHead of Operations, BrandedProject Manager, YouTube FanFest

    What they call me

    Keeping it simple, Nat

    What I do

    Co-ordinate the suite of Branded’s global projects.

    What keeps me sane

    Paddle - the greater the distance the bigger the challenge.

    Contact me for

    Everything production.

  • Senior Designer

    Branded

    Leon Fok

    Leon FokSenior DesignerBranded

    Job description

    In service for everything that relates to design & creative, come to me and I'll give you a solution.

    What I really do

    Ensure anything people give me turns out to be pretty.

     

     

  • Sports Matters Programme Director

    Branded

    Siabhan Duguid

    Siabhan DuguidSports Matters Programme DirectorBranded

    What they call me:
    Sid/The Wife
    Job description:
    Sports Matters Programme Director
    Favourite Saying:
    Keep smiling!
  • Program Director, Music Matters

    Head of International Talent, YouTube FanFest

    Tony Ward

    Tony WardProgram Director, Music Matters Head of International Talent, YouTube FanFest

    What they call me

    Toe-Knee (or The American).

    Job description

    Design Music Matters program and secure panel and keynote speakers.

    What I really do

    Remain calm.

    Favourite Saying

    “Don’t ask, don’t get.”

    Contact me for

    Program and Speakers.

     

     

  • Project Director

    Branded

    Kristen Bowen

    Kristen BowenProject DirectorBranded

    What they call me:

    Kristen

    Job description:

    Communicate, operate, facilitate!

    What I really do:

    Anything I’m asked.

    Favourite Saying:

    “You only live once, but if you do it right, once is enough!”

    Contact me for:

    Anything event related.

     

  • Curator, Music Matters Live

    Branded

    Matt Ruys

    Matt RuysCurator, Music Matters LiveBranded

    What they call me:
    Mett (making fun of my Kiwi accent)

    Job description:
    Go through all the artist submissions from around the world and pick the best stuff and programming it for Music Matters Live festival.

    What I really do:
    Go through all the artist submissions from around the world and pick the best stuff and programming it for Music Matters Live festival.

    Watch out for:
    Me getting up for a sing at the wrap party.

    Favourite Saying:
    Some days you run up the hill, other days you crawl. As long as you're moving, you're alright.

  • Digital Marketing and Community Manager

    Branded

    Charmaine Leow

    Charmaine LeowDigital Marketing and Community ManagerBranded

    What they call me:

    Charms

    Job description:

    Strategically creating and distributing content across Branded's different social networks

    What I really do:

    Customer service

    Favorite Saying:

    Sleep is for the dead.

    Contact me for:

    Social media... or cat videos

  • Administration Assistant

    Branded

    Zoe Liao

    Zoe LiaoAdministration AssistantBranded

    What they call me:

    Zoe

    Job description:

    Assist Suki (eg.record invoice or payments) and general operation 

    What I really do:

    Everything 

    What I am known for:

    General Operation

    • Email:
  • Head of Partnership Marketing

    Branded Ltd

    Vinnie Quek

    Vinnie QuekHead of Partnership MarketingBranded Ltd

    What they call me:

    Vinnie

    Job description:

    Sponsorship Business Development + Brand Partnership Marketing + Activation

    What I really do:

    I bring balance in the force in Brand Relationship Marketing. Creating creative content and Brand Opportunities to Connect, Engage & Motivate

    Favourite Saying:

    Only way to find out is to TRY before you BUY

     

  • Creative Production Manager

    Branded

    Gina Lama

    Gina LamaCreative Production ManagerBranded

    What they call me:

    Gina 'Dalai' Lama

    Job description:

    Work closely with the talent and production teams to produce the highest quality entertainment for the world over.

    What I really do:

    Everything and anything that I can help with!

    Favourite Saying:

    Contact me for: Production related queries

  • Commercial Director

    Branded

    Jen Bennett

    Jen BennettCommercial DirectorBranded

    What they call me:

    JenBen

    Job description:

    Making sure events are a commercial success.

    What I really do:

    Hustle

    Favourite Saying:

    Hate something, change something, make something better

    Contact me for:

    Partnership and sponsorship opportunities

  • Talent & Marketing Executive

    Branded Ltd

    Nisha Varghese

    Nisha VargheseTalent & Marketing ExecutiveBranded Ltd

    What they call me:

    The Millennial

    Job description:

    Talent & Marketing Executive, Update YTFF Website & help out with anything i can!

    What I really do:

    Bring down the average age of the office

  • Commercial Partnership Manager

    Branded Ltd

    Ami Vora

    Ami VoraCommercial Partnership ManagerBranded Ltd

    What they call me:
    Amieee 
    Job description:
    Everything and anything to support the team and the events
    What I really do:
    All that matters 
    Favourite Saying:
    Carpe Diem (Seize the day) 
    Contact me for: 
    Media Partnership and Delegate Enquiries 
  • Nipuna Perera

    Nipuna Perera

    What they call me:

    Nips

    Job description:

    Production and talent management

    What I really do:

    Whatever Sammy says

    • Email: