Close panel
Branded logo Branded logo

Branded creates and produces live media that matters, connecting businesses, brands, celebrities and fans through large and small scale events including the YouTube FanFest global tour, It’s A Girl Thing and the “Matters” B2B festivals covering music, sports, gaming, digital and marketing.

Specialising in the media, entertainment and sports industries in Asia Branded was founded in 2002 and has been recognised as a “Top 10 Event Marketing Agency” by Marketing Magazine and is a two-time winner of the prestigious Singapore Experience Best Trade Event of the Year award.

Branded excels in the conceptualisation, programming, organisation, and production of dynamic conferences, live music festivals, educational academies, and fan events in Asia. Branded is an independent company staffed by passionate multi-cultural, multi-lingual and multi-talented individuals with offices in Hong Kong and Singapore and affiliations reaching all corners of the world.

Music Matters Live returns for its 14th year (and 9th in Singapore). The event kicks off at the iconic Fountain Square at Clarke Quay. Over 50 top emerging artists representing 18 countries, across 6 big nights will play at participating venues in Clarke Quay, Timbre X music venues and more. Music Matters Live 2019 will showcase some of the brightest and most promising bands and artists from the APAC region and beyond. See you this weekend, 13th-18th September!


CLICK TO VIEW MML 2019 SCHEDULE NOW


 

Vision

Since 2007, Music Matters Live has pioneered the independent festival scene in Asia to create business and cultural music connections with the rest of the world. Our vision is to be the gateway for emerging, dynamic, local and international artists looking to break into Asia, and perform to new fans.

Uniquely for Singapore, every year Music Matters Live plays alongside the All That Matters conference covering the latest global topics and trends in the Music, Sports, Online Entertainment, Gaming and Marketing industries. This gives our festival acts the opportunity to perform live in front of key global entertainment industry influencers and executives, our delegates & fans across 6 nights of music entertainment.

2019 ARTIST LINE-UP

2019 Showcases











  • Monday, September 16th

    The Crossroads, Clarke Quay

    BANDWAGON STAGE

    BANDWAGON STAGEMonday, September 16thThe Crossroads, Clarke Quay

    BANDWAGON STAGE presented by Bandwagon

    The Bandwagon Stage returns for the 3rd year at #MATTERS19 on 16 Sep 2019! Join us for a night of great music and enjoy some of the freshest sounds and special Lychee Pale Ale brewed by Crossroads Beer! 🍻🔥 See you there 🎉

    Date: Monday September 16th
    Time: 8PM
    Venue: The Crossroads, Clarke Quay

    Featuring:- 
    8:00PM - Keiko Necesario (PH)
    8:45PM - Jakob (AU)
    9:30PM - Scaller (ID)
    10:15PM - One Click Straight (PH)
    11:00PM - Totemo (IL)
    11:45PM - Amazing Show aka Bisiugroup (TW)

    Catch the Livestream:
    Bandwagon's Facebook Page
    MML Facebook Page

    Facebook | Instagram | YouTube 

    Be sure to check out our MML social media channels too! Facebook | Instagram | Twitter

    Our Official Playlist: apple.co/matters19-bandwagon

  • Saturday, September 14th

    Choice Cuts, 451 Joo Chiat Road

    Choice Cuts x Music Matters: Urban Night

    Choice Cuts x Music Matters: Urban NightSaturday, September 14thChoice Cuts, 451 Joo Chiat Road

    Choice Cuts x Music Matters: Urban Night

    For a taste of all things hip hop, electronic, dance, and R&B at this years Music Matters Live festival, look no further than right here for 2019's emerging artists. Your ears are about to get lit! Head down to the east at 451 Joo Chiat Road and check it out next weekend.

    Date: Saturday, September 14th
    Time: 7PM
    Venue: Choice Cuts, 451 Joo Chiat Road

    Featuring:- 
    7:00PM - Keiko Necesario (PH)
    7:50PM - Jamilla (AU)
    8:40PM - Flannel Albert (US)
    9:30PM - T$oko (AU)

    Facebook | FB Event | Instagram 

    Be sure to check out our MML social media channels too! Facebook | Instagram | Twitter

    Our Official playlist: apple.co/matters19-UrbanNights

  • Wednesday, September 18th

    45 Armenian Street, Singapore 179936

    Girls' Night Out

    Girls' Night OutWednesday, September 18th45 Armenian Street, Singapore 179936

    Girls' Night Out presented by Music Matters Live  

    Head on down to Timbre X @ The Substation for the ultimate Girls Night Out treat. Prepare to be blown away by the array of international talent featured.

    Date: Wednesday, September 18th
    Time: 8PM
    Venue: Timbre X @ The Substation

    Featuring:-
    8:00PM - Dear Kiss (JP)
    8:40PM - Kiana Valenciano (PH)
    9:20PM - Inch (SG)
    10:00PM - Tea G (CA)
    10:40PM - Jamilla (AU)
    11:20PM - Madison Olds (CA)
    12:00AM - I Wear* Experiment (EE)

    Facebook | Instagram

    Our Official Playlist: apple.co/matters19-GirlsNightOut

  • Fri 13th & Sat 14th Sep

    ibis Singapore on Bencoolen, 170 Bencoolen Street

    ibis MUSIC X Music Matters Live

    ibis MUSIC X Music Matters LiveFri 13th & Sat 14th Sepibis Singapore on Bencoolen, 170 Bencoolen Street

    Ibis Music Experience presented by Ibis Music & Music Matters Live 

    Music Matters Live teams up with ibis MUSIC to present their inaugural ibis MUSIC experience in Singapore this 13th and 14th Sep. Get up-close and personal with some of our favourite artists from Music Matters Live 2019 in these stripped-down, intimate music sessions at ibis Singapore on Bencoolen - where it's always happy hour. See you there! #IBISMUSIC #IBISBENCOOLENSG #MATTERS19

    Festival Exclusive!
    Quote to enjoy 20% discount on A la Carte food menu at ibis Singapore on Bencoolen, from now until 20th September 2019. Accor Plus members save an additional 10% discount.

    Date: Fri 13th & Sat 14th Sep
    Time: 7PM
    Venue: Ibis Singapore on Bencoolen, TASTE Restaurant, Level 1

    Featuring:- 
    Friday, 13th September:
    7:00PM - Buckman Coe (CA)
    7:45PM - Jesse Ruben (US)
    8:30PM - Keiko Necesario (PH)
    9:15PM - Jakob (AU)
    10:00PM - Tea G (CA)

    Saturday, 14th September:
    7:00PM - One Click Straight (PH)
    7:45PM - Demon Days (AU)
    8:30PM - Madison Olds (CA)
    9:15PM - The Hunting Birds (AU)
    10:00PM - Jamilla (AU)

    Our Official playlist: apple.co/matters19-IBIS

    Facebook | Instagram

  • Wednesday, September 18th

    Zouk, 3C River Valley Road, Clarke Quay

    Liquid Nights

    Liquid NightsWednesday, September 18thZouk, 3C River Valley Road, Clarke Quay

    LIQUID NIGHTS presented by Music Matters Live  

    This is a ticketed event - details below:
    — Early Bird: $30 (entry before 12 midnight) / SOLD OUT
    — Regular Pre-Sale: $45 (1 complimentary drink, entry before 12 midnight)
    — Door: $60 (1 complimentary drink)

    Get your tickets now at: https://ticketing.zoukclub.com/step1.aspx?YMVrYRdSufuAAhvPoiVPGw&fbclid=IwAR0Bdqkkc85tysdx3rgcM0Kdzb87jp_mt1UuNyxrT2LGNemSNudxSIBOT-g

    Liquid Nights returns to Zouk Singapore!

    With over 15 billion streams in the last five years, Alan Walker is a bonafide global superstar whose performances have seen him grace the Main Stage of Tomorrowland, Ultra Music Festival, Lollapalooza among many more. Fellow headliner R3HAB has continued his meteoric rise over the last 24 months, placing at #12 in DJ Mag’s Top 100 DJ poll in 2018.

    Chinese DJ CORSAK debuted his live show at Zouk last year, and has since gone on to perform at the likes of Tomorrowland and Ultra, while exceeding 900 million streams with his first single, Reverse, in Mainland China. He will be joined by homegrown artists and ‘Legend of Wong Fei Hung’ producer, WUKONG, as well as Korea’s own MISO.

    Date: Wednesday, September 18th
    Time: 10PM
    Venue: Zouk

    Featuring:- 
    Alan Walker
    R3HAB
    CORSAK
    MISO
    WUKONG
    HONG

    Facebook | Instagram

    Our Official Playlist: apple.co/musicmatters19

  • Saturday, September 14th

    Mainstage @ Fountain Square, Clarke Quay

    Made in Singapore

    Made in SingaporeSaturday, September 14thMainstage @ Fountain Square, Clarke Quay

    MADE IN SINGAPORE presented by HUGO X Zendyll Records 

    ‘Made in Singapore' by HUGO x Zendyll Records is a collection of homegrown talents that encapsulate and push the Singapore sound. This year, the fashion house and record label, partner up to champion the local music scene by bringing it to the forefront with the biggest Music Matters showcase ever. Check out the amazing line up and come celebrate on 14 September at Fountain Square @ Clarke Quay.

    Date: Saturday, September 14th
    Time: 8:00pm
    Venue: Clarke Quay Fountain Square

    Featuring:- 
    ShiGGa Shay
    THELIONCITYBOY
    RRILEY
    Estelle Fly
    Aisyah Aziz

    Be sure to check out our MML social media channels too! Facebook | Instagram | Twitter

    Our Official Playlist: apple.co/matters19-MadeInSG

  • Tuesday, September 17th

    Zouk, 3C River Valley Road, Clarke Quay

    Music is Universal

    Music is UniversalTuesday, September 17thZouk, 3C River Valley Road, Clarke Quay

    Music Is Universal presented by Universal Music & Music Matters Live  

    Admission to this Music Matters partner event is by invite-only. Interested parties who would like to score invites should head to https://lnk.to/miuinvites2019 from now til 11th September!

    Save the date for Music is Universal - an incredible evening of music performances. Immerse in the musicscape woven through the carefree lyricism of American artist on the rise, Jeremy Zucker, breathtaking alt-pop sounds of London-based duo Oh Wonder, lush vocals of homegrown singer-songwriter Charlie Lim and earnestly heart-stirring Filipino alt-rock band juan karlos.

    Date: Tuesday, September 17th
    Time: 7PM
    Venue: Zouk

    Featuring:- 
    Charlie Lim
    Jeremy Zucker
    Oh Wonder
    juan karlos

    Facebook | Instagram

    Our Official Playlist: apple.co/musicmatters19

2019 Partners

For sponsorship enquiries please contact scott@branded.live or vinnie@branded.live

Produced by

Held In

Official Beer

Official Media

Official Production & Backline

Supporters

Crew

  • Chief Commercial Officer | MD

    Branded

    Scott Munro

    Scott MunroChief Commercial Officer | MDBranded

    Contact me for

    Sponsorship opportunities.

  • Festival Director, Music Matters Live

    Branded

    Sammy Shirra-Moore

    Sammy Shirra-MooreFestival Director, Music Matters LiveBranded

    What they call me

    Mamfa.

    Job description

    I work with an awesome team to put on multiple crazy nights of new music.

    What I really do

    The above and then some.

    What I am known for

    Anything Artist Relations / Festival Relations. Who needs coffee? I’ll buy

     

     

  • Finance & Operations Manager

    Branded

    Suki Ho

    Suki HoFinance & Operations ManagerBranded

    What they call me

    Suks.

    Job description

    Anything other than sales.

    What I really do

    Anything Jasper doesn’t want to do.

    What I am known for

    The longest service staff and a new mommy at Branded.

    Contact me for

    Send resume.

     

     

  • Head of Operations

    Branded

    Natalie Stenhouse-Stewart

    Natalie Stenhouse-StewartHead of OperationsBranded

    What they call me

    Keeping it simple, Nat

    What I do

    Co-ordinate the suite of Branded’s global projects.

    What keeps me sane

    Paddle - the greater the distance the bigger the challenge.

    Contact me for

    Everything production.

  • Head of Production

    Branded

    Roxy Yuen

    Roxy YuenHead of ProductionBranded

    What they call me

    Rox

    Job description

    Support in event production elements

    What I really do

    EVERYTHING

    What I am known for

    The girl with crazy hair colour

    Contact me for

    Event Production

  • Program Director, Music Matters

    Branded

    Tony Ward

    Tony WardProgram Director, Music Matters Branded

    What they call me

    Toe-Knee (or The American).

    Job description

    Design Music Matters program and secure panel and keynote speakers.

    What I really do

    Remain calm.

    Favourite Saying

    “Don’t ask, don’t get.”

    Contact me for

    Program and Speakers.

     

     

  • Co-Founder & CEO

    Branded

    Jasper Donat

    Jasper DonatCo-Founder & CEOBranded

    What they call me

    They don’t.

    Job description

    Setting corporate strategy and steering the ship.

    What I really do

    Coordinate maternity leave.

    Favourite saying

    "No one looks back on their life and remembers the nights they had plenty of sleep".

  • COO | MD

    Branded | All That Matters Pte. Ltd.

    Emma Louise Fung

    Emma Louise FungCOO | MDBranded | All That Matters Pte. Ltd.

    What they call me:
    Em, ELF.

    Job description:
    Phone switchboard, agony aunt, corporate diplomat, secretary, fixer, purse strings, backstop & sometimes COO.

    What I really do:
    Lead the Singapore Brandenistas, HR, Operations & Finance, our YouTube FanFest Global Partnership & try to keep Jasper in check.

    Watch out for:
    My close protection agent, Agatha.

  • Sports Matters Programme Director

    Branded

    Siabhan Duguid

    Siabhan DuguidSports Matters Programme DirectorBranded

    What they call me:
    Sid/The Wife
    Job description:
    Sports Matters Programme Director
    Favourite Saying:
    Keep smiling!
  • Sheila Rachael Kurup

    Sheila Rachael Kurup

    What they call me:

    Sheilz

    Job description:

    Ensure we deliver it & a bit for our YouTube FanFest partners and keep them coming back for more

    What I really do:

    Mastermind the execution of FanFest partnership collaborations + turn the value volume up loud

    Watch out for:

    My big earring days - I mean business!

    • Email:
  • Project Director

    Branded

    Kristen Bowen

    Kristen BowenProject DirectorBranded

    What they call me:

    Kristen

    Job description:

    Communicate, operate, facilitate!

    What I really do:

    Anything I’m asked.

    Favourite Saying:

    “You only live once, but if you do it right, once is enough!”

    Contact me for:

    Anything event related.

     

  • Curator, Music Matters Live

    Branded

    Matt Ruys

    Matt RuysCurator, Music Matters LiveBranded

    What they call me:
    Mett (making fun of my Kiwi accent)

    Job description:
    Go through all the artist submissions from around the world and pick the best stuff and programming it for Music Matters Live festival.

    What I really do:
    Go through all the artist submissions from around the world and pick the best stuff and programming it for Music Matters Live festival.

    Watch out for:
    Me getting up for a sing at the wrap party.

    Favourite Saying:
    Some days you run up the hill, other days you crawl. As long as you're moving, you're alright.

  • Administration Assistant

    Branded

    Zoe Liao

    Zoe LiaoAdministration AssistantBranded

    What they call me:

    Zoe

    Job description:

    Assist Suki (eg.record invoice or payments) and general operation 

    What I really do:

    Everything 

    What I am known for:

    General Operation

    • Email:
  • Head of Partnership Marketing

    Branded Ltd

    Vinnie Quek

    Vinnie QuekHead of Partnership MarketingBranded Ltd

    What they call me:

    Vinnie

    Job description:

    Sponsorship Business Development + Brand Partnership Marketing + Activation

    What I really do:

    I bring balance in the force in Brand Relationship Marketing. Creating creative content and Brand Opportunities to Connect, Engage & Motivate

    Favourite Saying:

    Only way to find out is to TRY before you BUY

     

  • Digital Marketing Manager

    Branded

    Gina Lama

    Gina LamaDigital Marketing ManagerBranded

    What they call me:

    Gina 'Dalai' Lama

    Job description:

    Work closely with the talent and production teams to produce the highest quality entertainment for the world over.

    What I really do:

    Everything and anything that I can help with!

    Favourite Saying:

    Contact me for: Production related queries

  • Commercial Director

    Branded

    Jen Bennett

    Jen BennettCommercial DirectorBranded

    What they call me:

    JenBen

    Job description:

    Making sure events are a commercial success.

    What I really do:

    Hustle

    Favourite Saying:

    Hate something, change something, make something better

    Contact me for:

    Partnership and sponsorship opportunities

  • Ami Vora

    Ami Vora

    What they call me:
    Amieee 
    Job description:
    Everything and anything to support the team and the events
    What I really do:
    All that matters 
    Favourite Saying:
    Carpe Diem (Seize the day) 
    Contact me for: 
    Media Partnership and Delegate Enquiries 
    • Email:
  • Commercial Partnerships Manager

    Libby Vine

    Libby VineCommercial Partnerships Manager

    What they call me

    Libs

    What I do

    Liaise with strategic partners, help to organise sponsorships

    What keeps me sane

    Coffee, Yoga, Family Time

    Contact me for

    Anything regarding Sponsorships/ Commercial Partnerships

  • Production & Talent Manager

    Branded

    Nipuna Perera

    Nipuna PereraProduction & Talent ManagerBranded

    What they call me:

    Nips

    What I do:

    Production and Talent Management for Branded’s global projects.

    What I really do:

    Whatever Sammy says

    What keeps me sane:

    Coffee.... Lot's & lot's of coffee